Kudret KeskinLet’s talkTR

Delivery Technology Platform

Delivery SaaS for your business

An end-to-end solution transforming delivery operations through advanced SaaS infrastructure.

For businesses running delivery and field operations.

Client
Flick (Kuwait)
Period
2 years (Contracted Consultancy)
Services
UX/UI Design, Prototyping, Design System, Mobile & Portal Design
Purple background with courier app phones and the operations portal, showing maps and orders
Courier app and operations portal

The product

The software, in use.

Operations portal with an order list beside a live map, plus a courier card and a client card
Dispatch and live map
Operations portal listing stores beside a map, with store details and performance figures
Order queue and courier status
Operations portal listing couriers beside a map, with a contact card and performance figures
Operations overview

The goal was to turn a logistics challenge into a delightful experience with scalable UX patterns and intuitive UI components. Built with modern no-code and design tools, Flick launched fast, sleek, and fully responsive across devices.

Overview

An end-to-end delivery platform.

Flick is an end-to-end delivery platform designed for modern businesses. I contributed as the sole product designer in shaping its entire ecosystem, including mobile apps for couriers and customers, a centralized web portal for business operations, and its brand identity.

Courier app

On the road.

Courier app while on duty, with completed orders, an active task, and a map
On duty
Courier app with the duty menu open: on duty, off duty, and log out
Active delivery
Courier app navigation with a map route and stops for the current location, a restaurant, and a delivery
Navigation
Courier app order step on a map, with a status control for arriving at the store
Order detail
Courier app status screen confirming a delivery is finished
Status

Flick wasn’t just a website it was the foundation of an entire digital venture.

From mobile apps to the management portal, from brand identity to user experience, the entire system was built around a single, strategic vision.

We designed a cohesive SaaS product that prioritized speed for couriers, control for businesses, and trust for customers. Through thoughtful design decisions, we simplified the logistics experience and made it scalable across platforms.

Courier seen from behind, wearing a helmet and a delivery backpack

System and brand

Close view of a courier route on a map, with a stop list and a store-arrival control
Card of transactions and earnings for today, with chat and call actions
Courier app greeting while on duty
Courier app counts of orders completed today and in total
Portal header with the brand mark, dashboard navigation, and an order filter

Screens, brand marks, and delivery context from the engagement.

What changed

Published results.

38%Faster delivery times

Thanks to the new mobile app, field workers can now follow their routes more efficiently, reducing the average delivery time by 38%.

52%Fewer support tickets

With the new management dashboard, operations teams perform daily tasks with fewer errors and less confusion, cutting support requests in half.

25%Increase in user satisfaction

Customer surveys conducted by Flick showed a 25% rise in satisfaction with the delivery experience.

100%Design system compliance · development 30% faster

Since all components were built on a unified design system, the development phase was completed 30% faster.

Process

How I worked.

  • I established a consistent visual language across different modules of the product to strengthen user habits and improve overall usability.
  • I created user journey maps to simplify the flow and eliminate unnecessary steps.
  • I prioritized and prototyped the screens where users spent the most time, validating them through early testing.
  • Throughout the design process, I worked closely with the team while also leading and guiding the direction.
  • Strategic decisions made early on helped accelerate the product’s time-to-market and enabled faster adoption by users.
  • Designing for the people on the move meant paying attention to clarity, speed, and zero guesswork. I focused on crafting an experience that delivery drivers could trust, even on the busiest days.

From the team

What they said.

Working with Kudret fundamentally changed how we think about design in our product strategy. He’s a rare blend of vision and execution: someone who can zoom out to the business goals while zooming in on micro-interactions.

Volkan ŞenCo-Founder & CEO

Kudret’s design systems helped us reduce front-end dev time by nearly 30%. His handoffs were so well-structured that iteration cycles dropped significantly. Working with him felt like having a designer and a systems architect in one.

Emre BüyüközkanChief Technology Officer

Questions

From the case.

If the work is delivery or field operations, a short note is enough.

Let’s talk
Was this just a marketing site?

No. This was an end-to-end product design effort that included mobile apps (iOS & Android), a business management web portal, and the full brand identity.

Was the app designed from scratch?

Yes. The mobile and web experiences were designed from the ground up, from onboarding to real-time delivery tracking.

What tools were used?

Figma for UI/UX, Framer for web, and Notion-based systems for design documentation and handoff.

How long did it take to build?

The initial launch was completed in under 10 weeks with full mobile and web delivery. The design partnership extended over 2 years, with an intense first 10 months covering core product definition, iterations, and team support.

Work together

If the work is delivery or field operations, a short note is enough.

  • 38%Faster delivery times Thanks to the new mobile app, field workers can now follow their routes more efficiently, reducing the average delivery time by 38%.
  • 52%Fewer support tickets With the new management dashboard, operations teams perform daily tasks with fewer errors and less confusion, cutting support requests in half.
  • 25%Increase in user satisfaction Customer surveys conducted by Flick showed a 25% rise in satisfaction with the delivery experience.
  • 100%Design system compliance · development 30% faster Since all components were built on a unified design system, the development phase was completed 30% faster.

You can also write from the work-together page. Work together

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